BLACK FRIDAY: COME LEARN MORE ABOUT THIS DATE!

Black Friday is undoubtedly one of the most anticipated days of the year for retailers and consumers. The term originated in the United States and, currently, has been adopted in several countries, such as Brazil, Canada and Mexico. The expression is used as a reference to the season of trade discounts in various parts of the world.

An interesting curiosity is that the date was not always seen as a popular celebration of sales and purchases. The term has already been used to designate different things, and the first record of the expression comes from 1869, when Wall Street shareholders decided to buy large amounts of gold from the United States to sell for higher prices in the market.

The expression in English only became synonymous with discount in 2001 in the United States. In Brazil, the event became popular only in 2010, when the term started to be used as a marketing strategy to boost companies' sales.

We, at Alpfilm, have already started to prepare to bring unmissable offers to our customers in our online store.

Check it out in our official store: https://alpfilm.lojaintegrada.com.br/